Plantation Reserve
Corixa operates marketing communication activities for the West Indies Sugar & Trading Company and its premium sugar brand Plantation Reserve. The sugar is distinctive because it is harvested during a narrow two-week window when the natural sucrose levels are at their peak. The Corixa team helped to launch the brand in the UK in 2007 and now manages the brand’s sponsorship of the Academy of Culinary Arts’ Annual Awards of Excellence and its ongoing relationship with the trade and consumer media.
